Yes you can increase your front-end sales and improve your store's overall image. If this interest you, then I 'm ready to get you started. Welcome to Gabe Trahan's home page.

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          Resume and Biographical Sketch for Gabe Trahan
Printable PDF of Bio

Gabe Trahan has attained a combination of retail and wholesale experience that now spans over 35 years. Twenty-three of those years were with City Drug Stores (a very successful 14 store independently owned chain of pharmacies). While with City Drug, Gabe held every position but pharmacist, including human resources manager for 150 employees, a buyer, director of advertising and operations manager. His expertise in store layout and product mix has played an important role in the success of a number of independent stores ranging from 800 to 15000 sq. ft.

Gabe is the originator of the “Store Report Card” (Retail Fairy Test).  This report method of focusing on improvements and opportunities starts from the outside and only ends at the furthest interior point of a the retail store. The results have brought to surface many opportunities that have dramatically increases planned, companion and impulse sales.   

While holding the position as the Director of Store Design and Merchandising for Promotions Unlimited he found himself traveling from coast to coast conducting seminars on the keys to successful front-end merchandising. Currently Gabe is the Director of Retail Services for Burlington Drug Company, and is also working as a successful independent consultant. Gabe has had hands on experience with rejuvenating the front-ends of drug stores as far west as Sitka Alaska, California and as far east as Nassau the Bahamas. His experiences and observations from working both in the retail and wholesale ends of the Drug Store and Varity industry has given him invaluable insight and understanding of what is needed to create a successful independent. 

Along with the islands of Aruba, Bahamas and Puerto Rico Gabe has traveled to nearly every major city and numerous small towns to offer seminars on merchandising, store design and customer service. In 2009 Gabe  worked with stores in Bermuda, Indiana, Illinois, New York, New Jersey, North Dakota , Michigan, Louisiana, Texas, Kansas, Ohio, Connecticut, Massachusetts, New Hampshire, New York, Vermont and Maine. Gabe has twice been a featured speaker at NCPA’s Multiple Locations symposiums.   When not presenting, you can find Gabe continuing his hands on experience drawing floor plans, installing fixtures, relocating gondolas and merchandising end-caps in stores across the country.

 

Gabe is an Advisory Board Member and Writer for Retail Pharmacy Magazine and just recently completed his term as 2nd Vice Chairmen of the Board of Directors for Chain Drug Marketing Association (CDMA).

He and Carmen, his wife of 34 years, live in Vermont, have two children and a grandson.

Gabe Trahan 802-893-5105 ext 326 e-mail: gabe@trahan.net- home (802)-893-4773 – www.gabetrahan.com

Contact me now: Gabe@Trahan.net 

Read recent interview with Pharmacy Times!